Internship Portfolio
Event Planning
At Erie Insurance I had the opportunity to assist in planning a ribbon cutting event for the unveiling of new apartment buildings on the Erie Insurance campus. My duties included:
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Writing a fact sheet, media alert and PowerPoint presentation
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Creating and sending out invitations
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Proof reading and editing script and sample Q/A for speakers
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Assisting in the planning of the days itinerary, snacks and rain locations
Wikipedia
As one of my first tasks I began adding content to the Erie Insurance Wikipedia page. At the time the page had little information for prospective employees or customers to view. By researching the history of Erie Insurance I was able to include additional content to the page that told the company's story, their community projects and awards they've earned.
Competitive Social Media Analysis
Throughout my three month internship I researched and analyzed Erie Insurance competitors on a variety of social media platforms. The purpose was to see the types of content competitors were posting and how they were posting it. I looked at the posting activity of seven competitors on eight different media since January 2018 until August 2018. The slideshow contains examples of trends I uncovered certain competitors partaking in. Clicking on the image unveils the strategy each post is using.
